TASK Build, design, create a platform, campaign, or system or anything you can think of to inspire and encourage consumers to adopt a behavior related to sustainable living (e.g. choose green or sustainable brands, verify brand claims, adopt sustainable lifestyles).
APPROACH Revamp the preexisting Nike Grind feature through a collaboration with Soles for Soles.
MY ROLE Account manager. Team player. Led and organized meetings, deadlines, shoots. Oversaw all content created. Developed deck and copy with my team.